Press Release

Public Resonance Department,

Announcement on the launch of resource circulation-based renovation service “CIRCULAR RENOVATION®”

On March 12, 2021, SEMBA Corporation a spatial design company headquartered in Japan, agreed on a business partnership with NAKADAI Co., Ltd. and Monofactory Co., Ltd. (Head Office (both): Shinagawa-ku, Tokyo; President: Sumiyuki Nakadai; hereinafter “NAKADAI” and “Monofactory”) to announce the launch of a resource circulation-based renovation service “CIRCULAR RENOVATION®.” The service offers centralized management of renovation work to reduce and recycle industrial waste disposed of, from the whole process of material procurement to interior work.
The service seeks to reduce the amount of waste and improve the recycling rate, ultimately aiming to reduce CO2 emissions not only during construction work but throughout the entire process of the renovation project. Specifically, it focuses on strengthening the selection of materials used for renovation projects and separating mixed induatrial waste thoroughly into a material.
This business partnership is the first endeavor to realize “Semba Ethical Design Thinking (*1),” which aims to establish a better society through broadening Semba’s caring and thoughtfulness cultivated through spatial design to the global and environmental scale. 

Sustainable renovation business that coexists with the global environment

“CIRCULAR RENOVATION®” is an advanced industry-leading integrated design, construction, and disposal service for a client’s renovation project that seeks to reduce CO2 emissions by carefully selecting recyclable materials and improving the material recycling rate.
In addition to renovation proposals that utilize as many exthisting things at hand as possible to reduce the waste of resources, we combine the technologies of NAKADAI that recycle industrial waste with a 99% reuse/recycle rate and the experience of Monofactory as a consultant to build a sustainable society with the skills of Semba. We start by “Rethinking” the entire process, from planning and designing the space (Creation) to the material production, procurement, construction and demolition (Construction).  

Further, the following 6 steps are considered and executed to reduce the environmental impact and to create a future in coexistence with nature. 
 1.Return…Visualizing the effect of reducing environmental impact through the selection of materials, reducing industrial waste, and recycling
 2.Reuse…Selection and reuse of reusable materials, furniture, fixtures, and equipment etc.
 3.Recycle…Reusing items utmostly through intense dismantling and sorting 
 4.Reselect…Reconsidering  materials for the renovation project to reduce industrial waste during construction and to improve recycling efficiency during demolition works
 5.Redesign…Envisioning new usage other than reuse and reproduction for interior design proposals and product design
 6.Renovate…Reducing environmental impact by minimizing waste from construction works
While CIRCULAR RENOVATION® prioritizes resolving clients’ concerns and creating an ideal space design for clients, it aims to become a Good Ethical service, providing comfort to dwellers and users and realizing a society in harmonious coexistence with the global environment. 

(*1) Semba Ethical Design Thinking

An ethical design philosophy promoted throughout the Semba group, which upholds “Ethical and Digital” as essential themes for its corporate innovation. From the perspective of considering and caring about the global environment, everyone at SEMBA has started to “Rethink” all of its business processes. 

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